Mark

Prisoner Wine Company


The Prisoner Wine Company was built to disrupt
wine brands  in the market.

The brief for this project wanted the brand to fit more with a younger market while embracing the history and culture of the brand itself.

Using the idea of the story of the bottle, We were tasked with telling the journey of the wine from the vineyard to the table. A series of print ads as well as digital assets were created to tell this as well.

A massive party was also launched with a activation where vineyard visitors could tell their own story via tin metal portraits.


Client: Attention
Medium: Print & Digital
Location: New York











  








         
































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