A a weekend live music festival event combining award‑winning musical performances with lifestyle, culinary and adventure experiences to take place January 18‑19, 2020 at the Empire Grand Oasis in the Coachella Valley in Southern California. The first of its kind, merging music, art, experiencing the unknown and and exploring new adventures. I worked with a team to help concept and create the style of the festival as well as its presence in a digital space.






Project Role:
Art Director
Designer

* All work produced while I was freelancing at BBDO Worldwide

2020
California

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